Vital to starting or improving a website is using keywords with precision. Keywords are the most essential part of your online presence. From distinguishing website messages to converting sales or gathering leads, keywords matter more than you know. Words are the basis for information architecture and communication, both which are the essence of the Internet and the World Wide Web. Understanding the right keywords are for your pages and website can make the difference between being found on the Internet or not. Search engines measure some signals found on your website and if you are utilizing your keywords with precision your relevance for your topic, product or service will be higher. WebOfficer specializes in uncovering and determining keywords as well as extending them into greater numbers to increase and expand website performance.